FOX 40 introduces Keeping It Real, a bi-weekly editorial presented by RaMona Clay Alexander, VP and General Manager. Share your thoughts with us at FEEDBACK@FOX40TV.COM and the FOX40 Feedback line, 601-965-7540.
September 23, 2020 “Prime Time in J-Town”
Hello Mississippi! I am so excited its fall and its football and happening right now is the most exhilarating news for our community in a long time… Prime Time has landed in Jackson! NFL Football Hall of Famer, Deion Sanders has brought his talents to Jackson State University (thee I love) as head coach! What does this mean? Well first and foremost, at this moment, JSU, Our Capitol City, and state is the most talked about in the sports world! More importantly, the economic benefits are abound! Think about the impact that COACH PRIME and JSU Football will have on tourism which will bring devoted fans and the Circus of Curiosity to town – spending lots of money, pumping revenues into the coffers of local hotels, our wonderful restaurants, entertainment venues, and other local vendors, which is so needed!
His presence has breathed renewed vigor into the SWAC and HBCSs, providing a greater sense of pride and hope. From the twitter feeds, many are rooting for his success which parlays into fantastic publicity for Jackson, our state and local communities. Gosh, its so thrilling! It’s rather nice to be talked about in such a positive light for a change! And Let’s Keep It Real, I know Mississippians and Jacksonians alike will welcome Coach Prime and his family with the huge hospitality vibe that we show everyday!
In the spirit of the Sonic Boom, “Get ready cause here we come” with Coach Prime’s energy interjecting Christian Values, Leadership, Dedication, Humor, Work Ethic, Education and Class into JSU, the SWAC, the City of Jackson and our State! I am RaMona Alexander, as always, thank you for listening, responding, and watching FOX40. BE WELL!
August 17, 2020 “Shooting at a Funeral”
MISSISSIPPI, its time to be real. A fatal shootout at a funeral home, a highway patrolman murdered, Mississippi State football player injured by gunfire, year-to-date,, 71 homicides in Jackson… too many shootings to count. When does it stop and how do we end this? Our state and capitol city are beautiful places to live and have so much to offer but the countless murders and shootings are leaving a HUGE STAIN on our image, our quality of life.
I am not sure what the answer is but it’s worth asking the questions and starting the conversation. I want us to be real… Is it a resource issue? Do we have the money to hire and provide additional manpower, which includes foot patrols, community policing and engagement? Do we need to create task forces to address the challenges? I don’t know.
However, I do feel strongly that we need to harness the same energy that was used to accomplish our state flag change to address the Gun Violence. It’s time for activists, community leaders, ministers, deacons, pastors, preachers, teachers, principals, politicians, mayors, governors, television general managers, Chambers of Commerce, thought leaders and anyone with solutions to come together to address this out of control issue of violence. I love Mississippi like most of our viewers, and I want to see the Magnolia State progress, but Let’s Be Real, if we point fingers and say it’s “not my problem” then we just end up not progressing our capitol city and state forward.
I am RaMona Alexander. Thank you for listening, responding and watching FOX 40.
August 3, 2020 “The Mask”
HELLO MISSISSIPPI !
I AM RAMONA ALEXANDER, VICE PRESIDENT AND GENERAL MANAGER OF WDBD FOX40.
WELCOME TO OUR FIRST EDITORIAL, THE FIRST OF MANY CONVERSATIONS I HOPE TO HAVE WITH OUR VIEWERS!
I AM EXCITED YET HUMBLE TO BE ABLE TO SPEAK TO YOU LOCALLY AND ACROSS OUR STATE.
YOU SEE, I AM A NATIVE OF JACKSON: BORN, BAPTIZED, RAISED, EDUCATED RIGHT HERE IN TOWN!
I WAS BLESSED TO HAVE GREAT PARENTS WHO ENCOURAGED ME IN MY CAREER AND PUSHED ME TO SEE THE WORLD AND NOW I AM BACK!
BACK HOME TO MY MISSISSIPPI ! IN KEEPING IT REAL, I ENCOURAGE YOU THE VIEWER TO LET US KNOW YOUR THOUGHTS, WHATS ON YOU MIND AND MOST OF ALL WHAT WE CAN DO AS A COMMUNITY TO MOVE OUR STATE FORWARD.
NOW, WE NEED TO ADDRESS A SERIOUS CONCERN:
AT TIMES LIKE THESE AT A TIME LIKE THIS, ONCE WAS…. IS CHANGING…FOLKS, OUR WORLD IS CHANGING EVERY SECOND.
WE NEED TO “KEEP IT REAL” ABOUT THE CHALLENGES THAT WE FACE IN OUR STATE. I WANT TO SEE OUR STATE AND CITIZENS EXCEL BEYOND IMAGINATION.
BUT WE HAVE A LOT OF WORK TO DO. WE CAN START BY WEARING A MASK IN PUBLIC TO PROTECT OURSELVES AND OTHERS.
COVID-19 IS SERIOUS FOLKS. IT WILL KILL! AND LET’S BE REAL, ITS NOT ABOUT POLITICS, ITS ABOUT LIVING.
WE NEED TO DEFEAT THIS VIRUS AND THIS IS A MAJOR AND NECESSARY STEP.
I AM RAMONA ALEXANDER,
PLEASE EMAIL US OR CALL THE FOX 40 FEEBACK LINE AND LET US KNOW YOUR THOUGHTS!
THANK YOU FOR YOUR TIME AND FOR WATCHING FOX40! BE SAFE AND WELL !